Wild Division

Promotional Campaign

Alin, my friend, and I were approached by a local MMA Fight Club - The so-called Wild Division MMA. They were having trouble finding new people to join their sport. Alin and I decided to help them for almost no cost. We charged only what we spent on them. Their budget was meagre, so an extensive marketing campaign was not possible. To keep the cost low, we did the photoshoot ourselves, created a video trailer and launched a website with a member area. The effects were great. Using Google Analytics, we could measure the traffic and saw what people looked at. When we compared the number of members before and a month after the campaign, we measured an increase of 140%.

 

Video Trailer